Josh Burns A2 Blog

Treatment Feedback   (Post deleted, re-uploaded) In this task, I have gained target audience feedback on my treatment that will help me amend it. I will then create a second amended treatment based on the requirements of my target audience, helping me to display the narrative clearer using diverse variants of mise-en-scene. In this task, I have gained target audience feedback from people within my target audience to help me decisively and effectively create improvements for my treatment, helping me to use clearer and more effective varieties of mise-en-scene that help me to convey my narrative in a far more evocative and engaging way. My overall feedback contained ideas that my target audience liked a lot of what I am proposing in my music video. The idea of displaying the narrative whilst following the stereotype adds a real sense of realism which can help the music video become more evocative and therefore audience engaging. Moving forward, I can no...

Evaluation Question 4 In my final evaluation task, I will analyse the media technologies that I have used in order to create my products throughout the process. I used a variety of digital and technological appliances in order to consistently improve and display my products and to meet the brief. In conclusion, I used a variety of media technologies in order to create my final products, without them I wouldn't of been able to do any of my research, planning or production and therefore they were vital to the creation of my final products.

Evaluation Question 3  Here is my third evaluation task where I have taken the audience feedback that I have gained in my different blog tasks at different stages of the production process, to see how the improvement feedback that I gained helped me to make my products better and therefore make them more successful. In conclusion, I believe that the feedback I gained helped me to understands the positive and negative elements of my products in order to improve on those negatives to make my product extremely successful.  Target audience is feedback is useful and effective as it helped me to improve my product through the eyes of the consumer and not just the creator, meaning I could take on a range of ideas that enabled my products to be more evocative and engaging. I believe I have shown the skill to make my products better over time by taking the audience feedback on board so that my products now clearly link and show an obvious narrative to nay consumer...

Evaluation Question 2 Here is my second evaluation task about how effective the combination of main product, the music video, and my ancillary products, the digipack and album advert, were together, and how clearly they linked. I will analyse this by looking at the conventions of my products to see where they clearly link, especially when it comes to colour schemes, font choices and the showing of my main protagonist. (you will need to pause each slide to read information) In conclusion, I believe that the conventions I have chosen to use that link my products together are very effective, as the products are clearly linked through their vibrant colour schemes, similar fonts and continuous display of the main protagonist. The colour schemes are powerful and vibrant and represent the unique style or Indie music. Also, the photos connote meanings that represent the narrative of the music video, such as the female protagonists t-shirt denoting her mental strength and courage t...

Evaluation Question 1 Here is my first evaluation task analysing the ways that my media products use, develop or challenge forms and conventions of real life media products. In order to do this, I will look back at the knowledge I have collected in my previous blog tasks, to help me decide whether I have used conventions well or not. This will be done by looking at Goodwin's theory, a comparison between my products and other Indie products (music video and ancillary), the stereotypes of narratives and the typical codes and conventions used in digipacks and album adverts. In conclusion to my first evaluation task, I feel like overall I have followed the majority of obvious conventions so that the products look real and professional, however, I also feel like I have thrown a few twists into my products, breaking and challenging conventions such as including images of my artist on my ancillary products, especially the covers so that my products are instantly recognisable ...

Indie Album Advert Research  (forgot to post this a lot earlier with album cover research, sorry.) In this task, I will analyse a range of Indie album advert's to gain inspiration for my own ideas for my album advert. I will discover the stereotypes of Indie album adverts and they are used in each. In conclusion, I have analysed different Indie album adverts to gain inspirations for my own ideas and products. I now understand the stereotypes that are used on album adverts, but that not all of these conventions are always followed. Stereotypical conventions such as a using shapes and vibrant colours to engage and entice an audience can be folded into my own ideas for my own products, as well as simplistic conventions like the band name font normally being larger than the album name font. I have learnt that engaging the audience with eye contact from the artist can be a good way of showing the artists importance and power in my album advert. Moving forward, I can use the ...

Target Audience  Photo Thumbnails  Selection  (forgot to post this earlier, in reply to photo thumbnail post) This task is a follow up to my blog task about the variety of shots I have taken for selection for my ancillary products. I asked my target audience to select their favourite photos from the thumbnails that I created in order to have the best possible images on my ancillary products. It is important to select the right photos for my ancillary products as I can edit them and show off my Photoshop skills as well as them making the products more eye catching and appealing. I asked my friends on a Facebook group (web 2.0 tool) so that the feedback was interactive and social media related. From the responses I have gained from this task, I will take into consideration their ideas as well as incorporating my own ideas in order to use the most effective photos for my digipack and album advert. I will take into consideration my audience feedback as well as ...

Digipack & Album Advert Progression Feedback ( forgot to post this earlier, in response to digipack and album advert progression blog posts) In this task, I will gain audience feedback from my target audience in order to see the elements of my ancillary products that they like, needs improving and their links to show that the products go together. Gaining this feedback will help me to create new concepts and ideas of how to make my products appear more appealing and engaging to a consumer. I showed my target audience the progression I had made on my ancillary products before asking them to complete a Survey Monkey in order to collect and analyse their responses. In this task, I have collected responses from my target audience for an updated insight on their thoughts on my ancillary product progression. From the results I have collected, I can see that all the responses show that my ancillary products clearly link through the artist images, colour scheme...

Target Audience Feedback on  Final Ancillary Products  and Music Video  In this task, I have collected target audience feedback on my final ancillary products in order to understand how well I have met the brief, showed conventional understanding and conveyed my narrative. I asked my target audience their first thoughts on my ancillary products, how well they link together and with my music video, if the products are conventional and what edits of the music video they like/don't like. This task will then help me moving forward as I will have the target audience content needed to complete my evaluation tasks for my final products.  What are your first thoughts on my ancillary products and are they conventional? Do you think my products link? What edits and effects do you like in my music video? From this I can conclude that my target audience are pleased and impressed with my final ancillary products ...

Audience Feedback on Storyboard (forgot to post this earlier) In this task, I have gained audience feedback on my storyboard to see if they like the range of shots, effects and edits that I have drawn out or if they would like it to be more simplified or even more diverse. The feedback will also give me understanding of whether the narrative is displayed easily or whether ideas need to be adapted in order for it to become more clear. This task will therefore help me moving forward as I can begin to adapt and change my ideas to the requests of my target audience in order to make my final products more engaging and successful. From the feedback I have gained I have the understanding that my target audience can understand the narrative of my music video from my storyboard which means it includes conventions of my genre. The variety of shot types and special effects is another part liked by my target audience as it enables them to stay engaged and interested in the music ...

Storyboard (forgot to post this earlier, sorry) In this task, I have drawn out my storyboard to show how I would like to set out my music video. The storyboard includes the a shot by shot, shot types, shot duration, sound, dialogue, edit, transition, SFX and a brief description of each shot. This task will make it easier for me to film my shots, where I would like to film and then the cast that I would need to make the music video. This task will help me moving forward as I can now begin to start filming for my music video and adapting ideas so that it meets the narrative of an abusive relationship. In this task, I have drawn out my storyboard to give me an idea of the variety of shots that I need to create and film for my music video. My storyboard is not my final ideas so I will adapt them as I go and edit to see what works well and what doesn't work as well. I am also aware that I will have to have multiple filming sessions as I know that I will think...

Album Advert Progression Update  (forgot to upload this earlier) In this task, I will provide an update on my album advert progress to see how much I have done and how it links with my digipack to show that they are apart of the same ancillary. This task will show how my ideas are coming together to form a clear and effective album advert that represents the genre well. This task has shown my progression so far on Phtoshop and how my ideas are coming together to form my album advert. I have just finished creating the main image on my album advert of the four emotion photos and I will now use this on the cover of my digipack to show that the products are linked. The colour scheme on both products are identical to show their link as well as the fact that I have used the same fonts to show that the products belong to the same genre and are advertising the same artist and songs. I will continue to change my ideas for my album advert layout so that I finish with an end p...

Digipack Progression Update (forgot to post this earlier) In this task, I will show you an update on how the editing for my digipack is coming along to show the progression of my work on Photoshop so far. This will leave me with a comparison of the point that I'm up to now and then my final product to see how I'be changed my digipack to make it more applying and effective.  This task shows the stage in which I am up to with my digipack with 2 weeks left until the deadline. I have included a background that incorporates the colours wanted by my target audience as well as the fonts that they chose as well. I haven't yet chosen the style or layout of my cover yet I have decided to change the idea I was going with on my drawn out layout design as we have found it difficult to apply 'beaten' make up to Daisy as it can be very time consuming. The images I have selected to be on my digipack have been chosen by my target audience (blog post photo thumbnail se...

Final Ancillary Products In this task, I have displayed my final ancillary tasks that display my incorporation of everything that I have taken on I this project during my research and the preferences of my target audience. I have changed ideas and concepts throughout in order to display appropriate ancillary products that represent the Indie genre and the narrative of the music video well, as well as displaying my capabilities as a media student using Photoshop and the skills that I have developed during this and previous projects.

Music Video In this task, I have completed my final product fro my music video. I have incorporated all the different aspects of media that I have developed during this project and previous media projects in order to create a piece that represents my capabilities as a media student using final cut as well as displaying my understanding of the Indie genre of music and how to represent it through the music video's narrative.

Colour Scheme and Font Choice (forgot to post this earlier, sorry) In this task, I provided my target audience with this colour palette so that they could decide on the type of colour scheme I should use on my digipack and album advert. I gave them the choice of a variety of colours as my research showed that other ancillary products within the Indie Genre don't stick to a specific colour, although the majority use basic colour text to add simplistic and classy connotations to a genre that can be very out there. I asked 10 people to choose their top 3 favourite colours, ideally ones that go together and don't clash. ided them with the fonts below to choose from, I would use between 2-4 of these fonts on my ancillary products to show that they link with one and other and don't look to dissimilar. I asked the same 10 people to choose their top two favourite fonts. For this task, I gave my target audience a colour palette and font choices to choose the ...

Video Thumbnails In this task, I will provide the thumbnails to all the different videos I have filmed that could possibly be used in my music video. I did filming on 4 different occasions due to cast and costume difficulties. I also kept filming on different occasions so that I had more footage to choose from and use in the music video. I encountered different problems such as the fact Daisy, the video's man protagonist acting as Jorja Smith, got a tongue piercing after our first round of filming, meaning I had to re-film parts so that she didn't look different amongst videos. Again I had difficulties with filming due to weather and daylight. In addition to this, at one filming session, the camera broke meaning I couldn't do any filming so the filming session had to be re-scheduled. 

Photo Thumbnails In this task, I will display the thumbnails to the photos that I have taken that could be used or or in my digipack and album advert. This will show that I have taken a variety of shots with different backgrounds to show that my ideas provide diverse concepts and themes. These photos have been taken at different times and some have had to be re-taken or taken on different days due to daylight and weather difficulties. I have taken photos on 4 different occasions to add more to those that I have so that I have a larger variety of photos to choose from. 

Indie Album Cover Research  (forgot to post this earlier) In this task, I will analyse different Indie genre digipack covers to gain inspiration for my own ideas. Analysing modern Indie covers will circulate ideas about my main image, colour scheme and fonts. In conclusion, I have analysed different Indie genre album covers to gain inspiration from ideas to create my own products. I now understand typical characteristics of an Indie album cover, stereotypes such as using shapes as a predominant feature on the cover to have a modernising effect as well as to engage the consumers attention. I have learn that the colour scheme differs depending on the positive/negative vibe of the album, contrasting whether it is bright and vibrant or uses monotoned colours. Moving forward, this task will help me think of ideas to use on my dig pack, as well as the fact that I can now begin think about whether i want to follow typical characteristics of an Indie cover, or alter i...

Casting and Costumes In this task, I will provide an insight into the roles of the casting members in the music video, what they look like, why and who they are in the video. This is another production update to show my progress in the development of the creation of my music video.  This task shows my audience why characters are in the music video, who they play and their importance. This also helps audience understanding of characters and the role that they have to play. It also gives a brief description of who the main image on my ancillary tasks will be and why they will be on it.